Agenda

A high-energy networking session allowing delegates to break the ice in a series of brief one-on-one exchanges. Relax, have fun and make new connections!

• Analysing the convergence of High-Net-Worth-Individual growth in Asia with regional luxury trends, pinpointing where the sweet spot is for luxury marine tourism

• Asian Economies - Evaluating where the tide of investment is flowing to and identifying opportunities to capitalise on

• How can Asia Pacific acquire better knowledge of the yachting life experience and how can the industry showcase it better?

In Asia, wealthy business owners are increasingly seeking more control of their wealth, driving a rapid rise in the number of family offices operating in the Asian financial centers of Hong Kong and Singapore. This session will investigate if Asian Family Offices view yacht purchase and management as a commercially savvy option, and explore their style of approach with the yachting industry. This conversation will also impart useful and practical insights on how Asian UHNWs assess, operate and their expectations when it comes to asset management.

This session will delve into an honest evaluation of the current yacht ownership market in Asia. A panel of experts will assess the current quality of service and support provided throughout the pre, during and post purchase stages of the buyer journey. At the same time, the panel will identify positive takeaways and gaps to close, as well as demonstrate better ways to engage the customers and create better value for them at every stage. The session will also discuss ownership models suitable for the Asian market and trends that will impact medium term demand.

• Purchasing Power

• Awareness, Culture, Education

• Understanding and Influencing Consumer Behaviour

• Marketing and Engagement

• Accessibility to Information

• Sales and Purchase

• Ownership

• Addressing challenges in yacht management, service and support unique to Asian Customers – What are their priorities and expectations?

• Enriching an owner’s understanding on the importance of quality yacht management services

• Streamlining operations to improve operational efficiency, customer service and profitability

• Ensuring compliance with ever evolving legislation and local regulations

• Insights into the world of crew management in Asia – How different is it compared to western markets?

• Strategies for success - What are the key pillars driving Alila’s growth?

• Practical insights on cultivating a meaningful connection with the High-Net-Worth market

• How are the customers changing - Transforming your business to anticipate and meet the needs of unique consumer trends and habits

• Positioning your brand for success in a competitive market

• Capitalising on emerging opportunities created by social platforms to enhance brand engagement and loyalty with consumers

• Gain insights on how to leverage social platforms to drive traditional revenue

• Discuss how shifting consumption patterns are going to impact luxury tourism in the long term

• How can the yachting industry continue to capture new opportunities with disruptive technologies?

This session will bring together long-standing and newer yacht builders and dealers from China to review the market climate and provide insights into their growth expectations as well as their medium to long-term objectives. The goal of this session is to provide the industry with a realistic and accurate outlook of the China market and to align regional growth strategies.

In this interactive wrap-up segment, our chairperson will highlight top talking points across the day's sessions and invite delegates to raise questions around common themes, opening up the floor for constructive dialogue and feedback.